How to increase blog traffic: a novice perspective

I am not claiming to be an expert. I am also not claiming that these are all sustainable methods, but I have done some experimenting and in my one year of blogging experience, reading on the subject and attendance at bloggy boot camp, these are some tips that I have found. Speaking of bloggy boggy boot camp, I recommend that everyone attend a session regardless of skill level. You are bound to learn something. I might even go again.

1. Find a weekly meme that suits your blog and has a link-up. Wordless Wednesday is a good example of this. People will come to your blog to leave their link. You’ll get comments and a traffic spike. This takes some effort, though. For most memes, you need to visit a bunch of sites, leave a comment, enter your info in a linky. It is very quid pro quo, but it gets you traffic. However, don’t do it if the overall tone doesn’t fit your blog. People can tell and you might lose your regular readers.

2. Comment. Comment. Comment. A lot of bloggers will come visit the blog of someone who comments on theirs. Find bloggers you like and regularly post meaningful comments. Don’t just write “Great Post!” or “Love it.” Try and interact and develop a relationship.

3. Use your stats. This one is from bloggy boot camp. Find out what your highest traffic posts are – you could write similar posts. What are your busiest days? Be sure and post and promote on those days. How are people finding your blog? All of this is handy info and can be found in Google Analytics or another stats program.

4. Related to stats – search terms. Do you know what search terms people are using to find your blog? Can you write about things people are googling? I discovered the benefits of this when I wrote my post that mentioned bloggers who boycott nestle. For about two weeks, I  got hits from the following terms: nestle boycott, robeez and formula, and nestle and robeez. It was an unexpected bonus from an organic online rant. At bloggy boot camp, it was mentioned that you can also write about things that are culturally popular at the moment to get so traffic. Bacon, specifically bacon cupcakes, were used as a tongue-in-cheek example.

5. Write a How-To. That’s another nugget from bloggy boot camp that I am testing out with this post. How-To posts can get picked up by search engines and sites like eHow. How-To videos are especially popular. In fact, I sat next to someone at lunch that day who filmed a tv show pilot based on some How-To cooking videos she made.

6. Giveaways. These can be tricky and this is something I have not done myself, but I have personally seen some blogs blow-up with comments on a popular giveaway post for a fan favorite, like Modern Bird art or Nifty Nappy diapers. I’ve also seen giveaways used to increase a blogger’s number of Twitter followers, Google Friend Connects or get votes on some of the mom blog ranking sites, but that is a matter of personal preference.

There are lots of other ways to increase blog traffic that I haven’t gone in to, including search engine optimization and photo indexing. I am no expert and these tips won’t necessarily improve traffic for the long haul. Be true to yourself and people should follow.

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10 Responses to “How to increase blog traffic: a novice perspective”

  1. Lorie says:

    Great tips. Thanks for sharing them. I am always curious what they are teaching a BBC!

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  2. This is a great entry. I’m fairly new to the blogging world, so knowing these tips will be helpful!

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  3. Dominique says:

    Thanks for the tips! Lots of great ideas and I will be trying a few out soon. Don’t forget to mention, as you have done, have a mobile friendly version :) I do most of my reading from my iPhone and it helps tremendously.

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  4. This is a fabulous list- easy things bloggers to do to get additional traffic. You laid it out perfectly!

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  5. Thank you so much for posting this! I had already forgotten so much of this and it’s timing couldn’t be better.

    Well done, well done!

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  6. Anna says:

    I’m just starting out so I will definately be using some of these tips! Thanks!

    [Reply]

  7. Audra says:

    Awesome list! I am hoping to go to Bloggy Boot Camp – or at least ONE blog conference (possibly Relevant) next year. I love how you are helping to spread the message of MEANINGFUL COMMENTS! Sooo important!

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  8. Kristina says:

    Thanks for these tips. I’m fairly new to blogging and really want to be successful at it. I love helping ppl and hope I can with my blog. You had some good ideas about how to increase traffic. By the way, (this question will show what a newbie I am) you mentioned the word memes; what does that stand for? Thanks!

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    Amy Reply:

    A meme is just a shared topic (loosely). As it relates to blogging, it is a blog post that spreads and is done by a bunch of people. Wordless Wednesday is one. 30 x 30 is another. There is the 30 day question one. I normally see them crop up on other blogs. There is also a website, know your meme, that lists them. Thanks for stopping by!

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  9. Hockey Wife says:

    Thank you so much for sharing these tips! I am relatively new to blogging and these tips are extremely helpful. I just recently discovered the Stats feature on my blog – wowza! I am always surprised at how people find me! Thanks again!

    [Reply]

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